Good communication is vital for the growth of any business. Without proper communication, businesses find it very difficult to sell and deliver products and services or get new business ideas. That is why every business owner wants to use communication methods that are highly reliable.
With technology advancing every day, businesses have the benefit of being able to choose from a wide variety of effective communication tools. Cell phones email and computers are just some of the many options available. All these modes of communications have one thing in common – convenience.
However, despite the technological takeover, the fax has continued to stand the test of time. Today, you will find many companies that still use the fax. Different fax brands are more technologically advanced than they were two decades ago. FaxBurner even allows you to receive incoming faxes in your iPhone and email.
Here are some reasons why fax is still the preferred mode of communication for many businesses:
1. Convenience
Technology has made it possible for people and businesses to be able to access their faxes from virtually any location. You can now receive fax and send documents from wherever you are. With a smartphone or email address, you don’t have to be physically close to the fax machine to receive documents or any other communication.
2. Security
Faxing is one of the most secure modes of communication when it comes to sending and receiving highly confidential information. Traditionally, fax machines used the telephone network and not an internet connection. While you can receive plenty of junk mail in your email account, it is very hard to get the same through fax.
3. Easy to use
The fact that the fax machine has been used for decades means that most people know how to operate it. However, even if you don’t, it is very easy to figure out how to operate it.
4. Reliability
When it comes to communication in business, you want a medium that gives you the assurance that your communications will actually breach their recipients and in good time. Since fax machines use the phone system, messages are delivered as long as the phone lines are working.
5. Content quality
Most of the time, people tend to be very meticulous when preparing documents to be faxed. This is mainly due to the fact that faxes are received in a physical form, unlike emails. While emails are mostly conversational in their tone, faxes have an element of finality. This is why people take the time to think things through before sending faxes.
6. Sending signed documents
With a fax machine, you can send and receive signed documents. With the high number of important documents that move between people and businesses, the importance of the fax machine cannot be underestimated. This is why the fax machine is so important in both government and private institutions.
It is fair to say that as a mode of communication, the fax machine is here to stay. One thing that will contribute to its staying power is the fact that it continues to improve as technology advances. As more and more features are incorporated into the fax technology, these benefits will become even more pronounced.
