Businesses of today are quite different from years ago and one of the differences is that today’s entrepreneur does not think about making money alone. Rather, many are incorporating charitable giving into their enterprises thereby making this world a better place. We can see several great businessmen serving various causes they connect with. (Image Credit: Alexas_Fotos/Pixabay)
Benefits
Charitable giving has also certain benefits for the business such as tax reduction or brand awareness.
Apart from that, you can also build relationships with community leaders who would help you achieve your business goals in the long run.
It helps you create a brand image that your customers are passionate about. And it also helps you strive more because you know that you are not only in it for the money and your struggles are helping your community as well.
Here are certain steps you can take to incorporate charitable giving into your business:
Participation
There are several charity events that you can take part in as a business. For example, look out for walk-a-thons, bicycle races, or marathons that are collecting charity or creating awareness for a cause.
Such activities are not only charitable, but they are also beneficial for your employees. Team building, working for a cause, and having fun are some of the benefits that your employees will enjoy that will ultimately improve their productivity.
Donate
You can help a charitable cause by donating a one-time charity. You can also fix a percentage of profit that will be dedicated to a particular non-profit organization.
You can also create a product that can help a particular charity.
Services
Depending upon the type of business you are involved in, you can consider donating your services to a charity. For example, if you are in the legal business you can offer your services to sort out all the legal matters of a non-profit without charging them. Or if you are in the marketing industry, you can launch charity campaigns for charitable organizations.
Search for non-profits organizations that would appreciate your services. You can also post an ad over the internet or through fliers that you are looking for non-profits to offer your services.
How to choose a cause?
Before donating something, you should decide what charity should you donate to. When choosing a charity, one should consider both personal and entrepreneurial goals. Ideally, you would know what kind of cause you want to donate to; if you don’t it should be something that not only you but your employees and customers also feel passionate about.
For local businesses, it would be ideal to choose a local non-profit organization to donate to. For example. If you are operating in Beverly Hills, you can help out a non-profit operating in Beverly Hills.
Speaking of which, there are several cowork office space in Beverly Hills that you can join. Being part of a coworking Studio at Beverly Hills has several advantages that would lead you to success. What’s more, there are several cowork space in Beverly Hills that you can choose from to find that one that is perfect according to your requirements.